Privacy Policy
Swansea Wine & Spirits respects your privacy. This policy explains what information we collect through this website and our text-message notifications, how we use it, and the choices you have.
Effective August 5, 2026
Who we are
This website (swanseawineandspirits.com) is operated by Swansea Wine & Spirits, Inc., a Massachusetts corporation with a retail store at 510 Wilbur Avenue, Swansea, MA 02777. You can reach us at hello@swanseawineandspirits.com or (508) 555-0000. References to “we,” “us,” and “our” mean Swansea Wine & Spirits, Inc..
What we collect
We collect only the information we need to run our store and this website. That falls into three groups:
- You give it to us directly. Your name, email address, phone number, or written message when you sign up for our newsletter, submit a special-request form, or contact us. Employees also provide the personal information required to work here (name, contact info, tax details, work eligibility).
- Collected automatically. Basic server and browser information — IP address, browser type, pages visited, and the time of the visit — recorded in ordinary web-server logs to keep the site working and to detect abuse.
- Cookies and local storage.A small marker that remembers you passed the 21+ age gate so we don’t show it every visit. We do not use advertising cookies or cross-site trackers.
How we use it
- To reply to messages, questions, and special-order requests.
- To send our newsletter to subscribers who opt in.
- To send scheduling and coordination text messages to employees who have opted in (see the SMS section below).
- To operate, secure, and improve this website.
- To meet our obligations under Massachusetts and federal law, including alcohol-beverage regulations and tax rules.
SMS — text messages from Swansea Wine & Spirits
We send text messages only to employeesof Swansea Wine & Spirits, using Twilio as our carrier. Messages are limited to work-schedule notifications, shift-swap requests, coverage alerts, and clock-in/out reminders. We do not send marketing text messages to customers. Full program details, sample messages, and the exact consent language are published on our SMS notifications page.
How consent is collected
Enrollment is voluntary and uses a standalone, one-page SMS consent form that is separate from onboarding paperwork, employment agreements, payroll forms, and any other hiring or transactional document. Enrollment is nota condition of employment, scheduling, hours, pay, or any other benefit — and it is not required to complete any purchase or transaction with Swansea Wine & Spirits. Employees who decline the form receive their schedule the same way through the staff portal and by email. Consent may be given or withdrawn at any time and is never sold, licensed, or shared with any third party for their own marketing. The complete opt-in form and a sample of every message we send are published on our SMS notifications page.
Message frequency, cost, and content
Message frequency varies with your schedule — typically no more than a few messages per week. Message and data rates may apply from your wireless carrier. We do not charge you for the messages themselves.
Opting out
You may opt out at any time by replying STOP to any message. You will receive a single confirmation reply, and no further messages will be sent unless you re-enroll by replying START. You may also opt out by asking a manager to remove your number from your employee record. For help, reply HELP or contact us at hello@swanseawineandspirits.com.
No sharing of mobile information
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Phone numbers and the consent to receive text messages are not shared, sold, or transferred to any third party except our messaging provider (Twilio) solely for the purpose of delivering the messages you have signed up to receive.
Service providers we use
We use a small number of trusted service providers to run this website and communicate with you. Each processes information only on our behalf and only to perform the service:
- Cloudflare— hosting, content delivery, and basic security logs.
- Twilio— delivery of employee scheduling text messages.
- Resend— delivery of transactional email (schedule notifications, magic-link sign-ins for staff).
- Buttondown— delivery of our opt-in customer newsletter.
- Google Maps— the embedded map that shows our storefront on the homepage.
We do not sell your personal information. We do not share it for anyone else’s marketing. We may disclose information if required by law, a court order, or to protect the safety and legal rights of our customers, employees, or business.
Data retention
We keep newsletter subscriber emails until you unsubscribe. We keep special-request submissions long enough to fulfill or respond to them, and then a reasonable period for our records. Employee scheduling and payroll records are kept for the periods required by Massachusetts and federal law. Server logs are kept for a short period (typically 30 days) unless retained longer to investigate an incident.
Your choices and rights
- Newsletter:every email includes an unsubscribe link. Click it and you’re out.
- Text messages: reply STOP to any message to opt out.
- Access, correction, deletion: if you would like a copy of the personal information we hold about you, or would like us to correct or delete it, email us at hello@swanseawineandspirits.com. We will respond within a reasonable time.
Children and age
This website is intended for adults of legal drinking age. It is not directed to children under 13, and we do not knowingly collect personal information from anyone under 13. Purchase of alcoholic beverages requires you to be 21 or older, as required by Massachusetts law.
Security
We use standard technical and organizational safeguards to protect the information we hold, including encryption in transit (HTTPS), access controls, and vetted service providers. No system is perfectly secure, and we cannot guarantee absolute security, but we will notify you as required by law in the event of a material breach.
Changes to this policy
We may update this Privacy Policy from time to time. The effective date at the top of this page will always show when it was last revised. Material changes will be highlighted on the website for a reasonable period.
Contact us
Questions about this policy, or requests about your personal information, can be sent to:
Swansea Wine & Spirits, Inc.
510 Wilbur Avenue
Swansea, MA 02777
hello@swanseawineandspirits.com
(508) 555-0000
